OUR STORY

Have you ever been let down by products that promise the world but leave you with nothing but frustration? So had we. As a contractor by trade, I was used to beaten-up, dry hands that seemed beyond saving. Every product I tried either smelled great but wreaked havoc on my skin or couldn’t get the job done. It felt like I was out of luck.

That all changed when I started digging deeper. Through research and testing, I discovered natural ingredients that not only tackled the tough grime from my workday but also left my hands feeling nourished and healthy. These weren’t empty promises—they were real results.

This wasn’t just about me, though. My son has always struggled with dry skin and irritation, especially at bedtime. After trying countless solutions, we developed unscented soaps and creams that became a game-changer for him. No more itchy nights. No more uncomfortable mornings.

Here’s the thing: We’re not some big corporation looking to cash in on a trend. We’re a family that wanted something better for ourselves and decided to share it with others. We know we can’t legally promise you miracles, but we can promise you this: these are the products we use every day, that our family loves and trusts, and that have made a real difference for the people closest to us.

Our first line, Rugged Suds, is designed for the hardworking, rugged individuals in society who’ve been overlooked by the big brands. But this is just the beginning. We’re already working on our next lines to bring more awesome, natural products to your family and ours.

At the end of the day, our mission is simple: to help the next family find what works for them, just like we did. Let’s put an end to the B.S. and start treating ourselves with the care we deserve.